Joyce Mealey
Fort Lauderdale, FL – As 2025 approaches, The Round Table Group, a Florida hospitality and entertainment marketing leader, shares its expert insights into the trends that will define the industry in the coming year. From personalized guest experiences in Miami’s luxury hotels to Fort Lauderdale’s focus on sustainable tourism, these trends set the stage for innovation and growth across the region.
“South Florida continues to be a hub for hospitality innovation,” said Jason Shaw, CEO at The Round Table Group. “In cities like Miami and Fort Lauderdale, we see a blend of technology, sustainability, and creative guest experiences reshaping how people travel and engage with brands. At The Round Table Group, we take great pride in building our client partners into leaders in this evolving landscape.”
Top Hospitality Trends for 2025 Identified by The Round Table Group:
- Hyperlocal Marketing and Community Integration: Guests increasingly seek authentic experiences tied to their destination. Hotels and restaurants in Miami and Fort Lauderdale embrace local partnerships, offering unique programs like culinary collaborations with local chefs, art exhibits by regional artists, and excursions that highlight South Florida’s culture and history.
- Sustainability as a Standard: Sustainability is now non-negotiable in South Florida’s hospitality industry. From energy-efficient designs in luxury Miami resorts to eco-friendly dining options in Fort Lauderdale, businesses are embracing practices that align with guest values and environmental stewardship.
- Technology-Driven Personalization: From mobile check-ins to AI-supported concierge services, technology continues to transform the guest experience. In Fort Lauderdale, for example, boutique hotels integrate guest preferences into every aspect of their stay, creating hyper-personalized experiences.
- Experiential Dining and Entertainment: Restaurants and event spaces are stepping up to deliver full sensory experiences, and Miami’s dining scene leads the way, offering multi-course meals paired with immersive storytelling, live music, and curated cocktails that reflect South Florida culture.
- Wellness and Work-Life Integration: With the rise of “bleisure” travel, Miami and Fort Lauderdale are creating hybrid spaces catering to relaxation and productivity. Wellness retreats, yoga on the beach, and coworking lounges in luxury hotels are becoming staples of South Florida hospitality.
The Round Table Group’s proven expertise has been instrumental in driving growth for its client partners. Kash Patel, CEO of Kash Patel Productions, shared his experience working with TRT since 2016: “The Round Table Group has been a transformative partner. They’ve elevated our business from hosting shows at the Coral Springs Center for the Arts to producing events in iconic arenas nationwide, including Oakland Arena, the Prudential Center, and Hard Rock Live in South Florida. Their strategic vision and commitment to excellence have been instrumental to our success.”
Joyce Mealey, Senior Vice President at The Round Table Group, emphasized the importance of staying ahead of industry trends: “The hospitality industry is evolving rapidly, and 2025 will be a defining year for businesses in South Florida. At TRT, our partners tap into these trends by design—hyperlocal marketing and technology-driven personalization—to meet and exceed audience expectations. Our focus is creating strategies that build authentic connections and long-term brand loyalty.”
The Round Table Group’s Role in South Florida’s Hospitality Renaissance
A deep understanding of the South Florida market allows The Round Table Group to offer tailored solutions that meet the unique challenges of hospitality brands in the region. Combining industry expertise with innovative marketing strategies, we empower our client partners to enhance customer satisfaction, streamline operations, and boost their competitive edge.